CHELSEA CUTLER - SAD TONIGHT

Roles: Motion Graphics, Graphic Design

Situation & Task

While working with WastedPotential, I was brought on to lead the show visuals team for Chelsea Cutler’s tour in the spring of 2022. The tour hit most states and provinces across the United States and Canada.

Action

At the time this was one of Chelsea’s bigger songs so I wanted to make sure that the visual really enhanced every beat of it. I decided to make one screen black for every drum hit which gave it a very reactive feeling in the live environment.

Result

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